OpenAI appoints Dali Rajic as Chief Revenue Officer
| Source: OpenAI Blog
Tags: OpenAI, Dali Rajic, CRO, enterprise sales, executive hire
OpenAI has appointed Dali Rajic as Chief Revenue Officer to lead its global revenue organization — a signal that the company is professionalizing enterprise sales infrastructure as it competes directly with Microsoft and Google for large commercial contracts.
Details
OpenAI has brought on Dali Rajic as Chief Revenue Officer, tasked with leading the global revenue organization. The appointment signals a shift toward enterprise-sales-led growth from the product-led growth model OpenAI has relied on through ChatGPT and the API.\n\nAt OpenAI's current scale, a dedicated CRO matters for competitive dynamics: the company is competing with Microsoft (which resells OpenAI models through Azure and Copilot) and Google (which has Workspace and Vertex AI distribution), as well as Anthropic for direct enterprise relationships. Adding professional revenue leadership suggests OpenAI wants to build direct enterprise channels rather than routing all commercial deals through Microsoft.\n\nThe announcement provides minimal background on Rajic's prior experience or specific mandates. The hire follows the IBM-OpenAI partnership announcement on the same day, suggesting coordinated enterprise go-to-market activity.